Orange Institute #3

Creativity has a new address – Beijing

September, 2010

During these three days, our ambition was to explore the premise that creativity has a new address: China. What we found in listening and experiencing Orange Institute Beijing was not just linear growth, but an “everywhere, everything” spirit mutated by the combined effects of galloping entrepreneurial spirit, government acceleration, influence of the West and a rapid shift from copycat-based economy to “indigenous innovation” in the government’s latest Five Year Plan.


  • Themes explored


Trends in luxury goods consumption across Asia
High-density urban environments, forecast
Role of cloud computing in China’s digital entertainment ecosystem
How China’s OEMs climb up the food chain to finished products and services